Born and raised in Montreal, Quebec, founder Phil Damas worked in the corporate world for 15+ years. He’s always had a penchant for natural health and skin care and since 2018, has been experimenting with natural ways to relieve his own skin care challenges. He’d been struggling for over 20 years with ingrown hair and razor bumps, and as anyone with skin issues has experienced, this affected his self-image and often made him self-conscious. It was difficult to find a product that worked consistently or one that contained ingredients he felt good about.

After trying a natural beard oil to relieve his razor bumps, Phil felt like he was on to something. Because of the simple and accessible ingredients found in that beard oil, he wondered if he could concoct a product on his own. After many attempts, he created his first product in 2018. 

Following this success, he thought of creating other products that could benefit him as well as his friends and family. He knew of some friends and family that were suffering from occasional seasonal congestion, so he did research to make a natural version of Vicks ointment. After a few tries, Breathe Easy was born! It turned out to be an effective decongestant and cough suppressant that didn’t irritate the skin. The success of these two products convinced Phil to more seriously consider formulating other natural products to offer them through his own apothecary…

Fast forward to the Covid-19 pandemic and a fortunate layoff from his full-time job, Phil was presented with the perfect opportunity to pivot and dive full-time into the world of formulating natural self-care products. Armed with his passion and knowledge, he launched Soulutions Apothecary in 2022.